Remember this iconic cereal throwback to the ’80s? Cap’n Crunch is back and he’s going viral with a late-night talk show of his own on YouTube. Over the nine scheduled episodes, he plans to have guests that include animated celebrities and fictional characters, all while sitting in a giant cereal bowl. Want to know the Captain’s original full name? Click here for an article on MarketingDaily to find out and for more about the show. Is it a good idea long-term, or a just a temporary social media gimmick that will not end up boosting sales?
Mouse and Pen provides social media services that increase sales for businesses in Chester County, PA (blogs, Facebook, Google+, LinkedIn, Twitter, YouTube).
All local businesses should have the opportunity to harness the reach and branding power of today's growing social media channels. Mouse and Pen will help you determine which resources are the best for your business and will create and maintain those channels, providing analyses along the way. If your business already has a social media strategy, Mouse and Pen can review it and help you improve it.
At a minimum, create a new or improved Facebook page to increase your exposure online, so customers and prospects find you locally when searching for your services.
Mouse and Pen is powered by Scott Fuhr, a professional with over 13 years of strategic marketing, public relations and communications experience. Mouse and Pen is a member of the Chester County Chamber of Commerce.
For more information, email or call 484-680-2431.
Wednesday, March 20, 2013
Disney Parks has been blogging for years, and according to an article published by Ragan Communications, it’s the company’s flagship news vehicle. Everything else is based on what’s on the blog, and it folds-in feedback directly from fans and visitors via its three-types-of-content strategy. See a behind-the-scenes video of a crew member setting up a new attraction at the Magic Kingdom’s Haunted Mansion and more, by clicking here.
Sunday, February 10, 2013
The most buzz created on social media during the Super Bowl was not about Beyonce, but the power outage teeing her up. According to an article on Mashable, conversations about technical difficulties during the stadium’s 34-minute blip accounting for 11% of the entire day’s online social activity. Among mobile devices used for the social chatter, the iPhone was number-one, with a 60% share. For more, including a Super Bowl infographic: click here.
Saturday, January 12, 2013
Happy New Year! Here’s a great article about embracing the basics of social media for your business or small venture, and one author’s encounter with a live social media interaction with a local restaurant on New Year’s Eve: click here.
Saturday, December 22, 2012
This is the best social media story of 2012, spawned by a challenge from a Twitter follower. Cory Booker, the mayor of Newark, New Jersey, tried living on food stamps for a week by spending just $4.32 per day. He survived on canned corn and beans, and lots of sweet potatoes. Sure, he’s a politician, and there’s probably some motivation for him to do this in the public eye, but he still tried it. Visit his LinkedIn page for more, including what he ate via posts on the right side of the screen: http://linkd.in/VcbKOc.