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  Mouse and Pen provides marketing strategies and services that increase sales through social media (blogs, Facebook, Google+, LinkedIn, Twitter and YouTube).

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Creative Gum Ads

Wednesday, September 9, 2009

For some very creative 3-D and experienced-based gum ads, from all over the world, click here.  From this Clorets shrub to go-cart airbags, these ads will help you kickstart your brainstorming again. Enjoy.

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New IKEA Catalog – Anyone Care?

Thursday, September 3, 2009

One of the new brew ha-has among copywriters and font nerds is the new typeface used for the 2010 IKEA catalog. It went from Futura font to Verdana this year.  Not excited?  Not surprised. But, shopping at IKEA is sometimes a quasi-cult experience.  The store offers cheap bonsai trees to plastic spatulas, and its simple marketing and store design is refreshing.   Here’s...

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