Tag Archives: Twitter

Oprah and Ashton – the Ultimate Tweeters?

Many say that Twitter’s success originated with celebrity tweeters.  While it may be true, it’s hard for businesses not to at least consider why Oprah has over 4.2 million followers.  Or, why Ashton Kutcher has over 5.7 million followers. Gossip or not, Oprah still uses the channel strategically and pushed ticket sales for her O magazine celebration earlier...

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Twitter Provides “Real Connections” for Politicos

It’s not all politics.  We’re hearing more and more about social media playing roles in the campaigns of politicians.  Before you roll your eyes, consider that one Congressional candidate is regularly tweeting about his newborn daughter.  Not the usual political fodder: http://phillymag.com/articles/tweet_nothings. Another politician using social media extensively is Mark Pafford, in Florida.  Check out...

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New! Twitter Ideas from Mouse and Pen

Mouse and Pen just launched its “20 Twitter Ideas to Grow Your Business” - part of its GRAB (Get Revenue and Business) series.  You’ll increase the frequency of conversations with customers and prospects, and grow sales. To instantly download the set for the price of a lukewarm venti latte – $5.95 – click here. Here are three ideas provided pro bono from the...

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How DellOutlet Made $2 Million on Twitter

DellOutlet discovered that using Twitter to write messages to customers and extend sales offers to followers has been quite lucrative. Read the story here, from Ragan:  http://tinyurl.com/mvx6c7.                         Think about what you can say to your customers through social media that builds loyalty, gathers ideas and increases sales....

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