Domino’s Pizza Sauces Itself

Have you seen the new Domino’s Pizza TV ad, the one where the company apologizes for having “cardboard” pizza?  My first reaction when I watched the spot as the same reaction that this article from Ad Age published just this morning. 

Read it:  http://bit.ly/5pyx7x.

 

 

 

 

It’s 100% spot-on.  Don’t actually bash 40 years-worth of your product, it’ll backfire.  What do you think?

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