Social Media and RFID connect skiers with friends

In a fascinating twist on the integration of social media with location-based services, a ski resort in Colorado is rolling out a program that embeds an RFID chip in the lift tag.  Readers all along the mountain record ski times, speeds and more, and relays that information through iPhone and Android apps.  Users can then share the information with friends in real-time via Twitter and Facebook: click here.

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